![]() And many of today’s graphic designers are looking back to the colorful era for inspiration. Whether you love or hate the far-out aesthetics of the ‘70s, there’s no doubt the iconic decade made a lasting impression. From attention-grabbing posters and psychedelic vinyl covers to fashion fads and colorful interiors, the dizzying designs of the time defined the energy of the decade. The “Me Decade” flaunted warm colors, thick wavy lines, paisley patterns, flower power motifs, and much more.įans of the ‘70s know that the era was all about pushing the limits of design. The introduction of jazz, funk, and disco gave the ‘70s its distinct look. The psychedelic influences from the 1960s continued well into the next decade, but as diverse social movements and new music genres evolved, so did visual art. Image Source: Unsplashīold color and pattern also featured as ‘70s design trends. As a result, the lava lamp-inspired bubble lettering and free-form font swashes that capture the era were born, and continue to be popular typography choices today. Creatives began breaking the conventions of typography with more irregular and varied letterforms. ![]() The Letraset and the Visual Graphics PhotoTypositor techniques emerged and provided greater freedom for designers. ![]() The 1970s are famous for bell-bottoms, roller skates, and disco balls, but it was also an era of progressive cultural change and technological innovation.Īlong with portable cassette players, the first digital wristwatch, and Apple Computer 1 (Apple’s earliest product), new devices for typesetting were introduced.
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